Naming your product this way will help with organic positioning, making it easier for your customers to find your products on the Marketplaces.
- Column "D" is the SKU name, where you should include the product name along with its size and color variants:
Product Name (100 characters or less/mandatory) | SKU Name (100 characters or less/mandatory) |
Polo Doo Australia Verano Manga Corta | Polo Doo Australia Verano Manga Corta Celeste Talla S |
Polo Doo Australia Verano Manga Corta | Polo Doo Australia Verano Manga Corta Celeste Talla M |
Polo Doo Australia Verano Manga Corta | Polo Doo Australia Verano Manga Corta Celeste Talla XL |
Product Name (100 characters or less/mandatory) | SKU Name (100 characters or less/mandatory) |
Zapatilla Nike Jordan | Zapatilla Nike Jordan Beige Talla 39 |
Zapatilla Nike Jordan | Zapatilla Nike Jordan Beige Talla 40 |
Product Name (100 characters or less/mandatory) | SKU Name (100 characters or less/mandatory) |
Blusa Leonisa Primavera Manga Larga | Blusa Leonisa Primavera Manga Larga Morado Talla S |
Blusa Leonisa Primavera Manga Larga | Blusa Leonisa Primavera Manga Larga Morado Talla M |
- Column "E" is the product description. You should detail your product by answering the following questions: What is the product I am selling? Why should my customers buy it? Remember to provide an emotional description with clear and coherent information about your product (As a suggestion: minimum 2 paragraphs).
- Column "F" is the brand name of your product, and the name should be in UPPERCASE. It must be consistent with the information shared in the previous columns.
For example: BOSE, NIKE, CALVIN KLEIN
Remember that before uploading your products, your brands must have been created by the Content team.
If you want to create your brand on our platform, you need to create a ticket in Support (click here to learn how to create your ticket) or you can also contact your Account Manager.
- Inquiry reason: My products
- Inquiry sub-reason: Need to create a new brand
- Column "G" is the UPC, which can be either the barcode or a code used by your company or business (it must be numeric and not start with zero). It should not contain letters. If you do not have this information, you can use a number to recognize your products (maximum 20 digits).
- Column "H" should contain the regular price of your product (do not include monetary symbols such as S/, $). Discounts can help attract more customers and increase your sales. If you are applying a discount to your product, you should fill in column "I" (discounted price), column "J" (start date of the discount), and column "K" (end date of the discount). The dates must be in the format year-month-day.
- La columna “L” debes colocar los links de las fotos que publicarás de tus productos. Te recomendamos usar nuestra plataforma Seller Center donde encontrarás el módulo para la generación de URLs de imágenes:
In the template, you must upload at least 3 images and separate the URLs with a vertical bar (|). For example: URLimage1|URLimage2|URLimage3.
You can obtain the "|" symbol by pressing the following button:
Consider that the photos are the first impression your customers will have of your products, so ensure they are clear and of high quality. Therefore, we recommend following these technical characteristics:
- Minimum of 3 images, the first image should have a white background.
- If you upload many images, separate them in the template using the "|" symbol without spaces.
- Size: square (minimum of 1000x1000 pixels and maximum of 1500x1500 pixels).
- The photos should be clear and must not have text, watermarks, logos, or advertising details of the company or brand.
- Weight between 100-500kb.
- JPG format.
Columns
“M”, “N”, “O”, and “P” are the
"HEIGHT", "LENGTH", "WEIGHT", and "WIDTH" of the packaged product, respectively.
The measurements must be in centimeters and the weight in grams (use whole numbers). This information is crucial as it determines the assignment to your Logistics Operator and the delivery price the customer will have to pay.
- Column "Q" represents the marketplaces where your products will be displayed online (e.g., Promart, Oeschle, PlazaVea, and Real Plaza). You need to enter the store where your product will be sold, depending on your negotiation and product type. If a product will be sold on more than one ecommerce platform, separate the names with | and ensure you write them exactly as indicated in the template (Example: Promart|Oechsle|Plaza Vea|RealPlaza).
The yellow columns are the fields related to the technical specifications of the product. At least 80% of these fields must be completed (if you don't have information for a certain element, you can leave it blank, but remember to fulfill the minimum required. The information you share in the technical specifications can be crucial in the customer's purchase decision).
There are certain cells with default values that you must fill in with their information (Fields: size and color). These cells have a red dot, and when you hover over them, the values that can be entered for that attribute will appear. Here, you should enter the data exactly as indicated in the tab (respecting spelling, accents, capitalization, and formats).
For example: If there is a list in the "Color" column, you should write the information in the cell exactly as indicated on the label (respecting spelling, accents, capitalization, and formats).
It´s MANDATORY to complete the 'Color' and 'Size' columns found in the 'SKU Specifications, [product category name]' blocks (located in the last 2 columns of your template). Here you must enter both the color and size of the SKUs that you will upload for your product."
After filling out the fields, you must review all the information entered. Small errors can prevent the file from being processed.
- Be careful not to leave any fields blank in the mandatory cells (black columns).
- Don´t apply any formatting to the cells (no centering, text wrapping, bold, italics, etc.).
- Don´t use cells with formulas.
- Avoid using characters like '&', '#', or others.
- Often SKUs are not created because the brand name is not written as registered in our system. Double-check this and consult support through Seller Center if needed.
- Don´t apply filters when processing the file.
- Don´t delete or add any columns.
- Use whole numbers for product measurements.Don´t use commas.
- Don´t leave spaces between image URLs.
- Ensure discount validity dates are not in the past.
- Remember to save the file.
Once you have finished filling out your template and saved it, it's time to upload it to the Seller Center platform.
Follow these steps:
First, go to the 'Catalog' module and then click on the 'Product Request' tab.
Now, to upload the template, select the same product category as specified in the template you downloaded.
Always remember to select the product category at the lowest level (the most specific or closest possible category).
When you do this, the 'Upload File' button will become active. Click on it to upload your document.
Select the file you want to upload, and once the file is preloaded, click on 'Process Request'.
Finally, you will receive confirmation that your template processing request has been generated. Be sure to monitor the status of your product upload on our platform.
- I sell products from more than one category, do I need to download a template for each one?
Yes, to upload products from different categories, you need to download a separate template for each.
- If I want to upload more products, can I use the same template as before?
No, you must download a new template from our Seller Center platform following the steps explained earlier.
- What are the states my product template upload request can go through?
Once you upload your template to our platform, your upload request can go through the following states: Approved, Pending, In Progress, IR Review, IR Rejected, Invalid Template, Partially IR Rejected.
For more information on what each of these states means and what to do in each stage, please refer to our article: What do the loading states of my product template mean?
- What should I do if my template is IR rejected?
If some of your products were rejected by our platform, don't worry. Check our article: My template was rejected, what should I do?
- What should I do if my template is partially IR rejected?
If your template is in a partially IR rejected state, it means some products are active but others need correction. Download the template with errors, correct only the products with issues, and re-upload it. For more details, see our article: My template was partially IR rejected, what should I do?
- My template was approved, will my products appear on the ecommerce sites?
Congratulations, your products are loaded onto our platform. However, they won't be visible to customers until you assign stock. For more information on updating your product stock, check our article: How can I update the stock of my products?
At Intercorp Seller Center, we are committed to being your partner in the success of your business. We hope this guide has provided you with the necessary information and inspiration to effectively upload your products on our platform.
Remember, we are here to assist you at all times. Feel free to contact us through our support channel if you need additional assistance or have any questions.
Until next time